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Transparent marketing/Maturity levels

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Revision as of 12:09, 4 November 2024 by Neska (talk | contribs) (Created page with "==Level 1== No specific marketing activities for online programs ==Level 2== Marketing dedicates a separate channel for research and promote online/virtual studies ==Level 3== Students and candidates are provided with clear transparent information about virtual earning facilities <br> Website, social nets contain separate sections on virtual learning ==Level 4== Marketing activities are multi-channel oriented: <br> *Students <br> *Future employers <br> *Professors and...")
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Level 1

No specific marketing activities for online programs

Level 2

Marketing dedicates a separate channel for research and promote online/virtual studies

Level 3

Students and candidates are provided with clear transparent information about virtual earning facilities
Website, social nets contain separate sections on virtual learning

Level 4

Marketing activities are multi-channel oriented:

  • Students
  • Future employers
  • Professors and teachers
  • Guest speakers
  • Alumnis

Marketing activities are focused on brand recognition and improvement
All parties are actively involved into social net communications

Level 5

All features of Level 4 AND
Instant search for new approaches
Marketing and promotion in virtual reality, metaverses